Helping smaller businesses navigate the sometimes murky waters of marketing to come out as winners is the hallmark of Designs Group Consulting (DGC), a leading Arkansas-based marketing firm. Leveraging more than 25 years of experience in marketing and sales, Dannet Botkin, President of DGC, uses a one-on-one approach to create unique and affordable marketing programs for DGC’s clients.
“A consistent social media presence must be a key element of any business – large or small – in today’s global marketplace,” observed Botkin. She goes on to explain that many small business owners have neither the time nor expertise to deal with the commitment and complexities required of a successful social media presence. DGC’s team of brand builders, storytellers, designers, and operational experts come together to combine the elements of successful marketing into customized packages that perfectly suit each client.
As one of the more visionary women in the world of Arkansas marketing, Botkin has brought metropolitan and corporate experience and expertise to the business community of “The Natural State” and beyond. After an early career working for east coast and international companies, she brought her expertise to Arkansas, initially working with Hot Springs Village Property Owners Association, before forming her own company, Designs Consulting Group. Botkin’s success as an entrepreneur serves as a strong example for other women in the world of Arkansas marketing.